Wednesday 9 July 2014

Fitness, Wellbeing & Your Personal Branding

During a presentation this morning I was checking in with a group I first met at the end of February.

One of the group mentioned that during our initial session she'd decided to take up running as a way of keeping fit and managing stress.  She felt inspired by other runners that she knew, considered running to be an aspirational element of the identity of some of her colleagues and friends and she wanted to explore how being a runner would make her feel.  

She had acted promptly on her decision back in February and, although her progress has not been without challenge - during recent month's she's broken both her wrist and her ankle (neither incident related to running she was quick to add) - she stuck with her desire to become a runner and was pleased to announce that, even in the face of these considerable challenges she now thinks of herself as a runner and every single day enjoys the fitness benefits, positive mood and improved confidence that goes with thinking of herself in this way.

So, whether running is your thing or you prefer other aspirations when it comes to how you'd like to define yourself and your health, wellness and performance, give some specific thought to what you're aiming at and you'll be infinitely creative in your ability to reach your objectives quickly and enjoy the benefits of doing so.

And if you do fancy the idea of running, here's a beginner's training plan that we wrote for the August edition of Women's Running Magazine.


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